About the author

Hello.  I’m Michael Mayfield. A lot of people call me Mike, but close friends and family call me Michael. Either one is fine with me.

I’ve been creating ads for more than 20 years. I started this blog to help small business owners grow their business, and specifically help them make their advertising more effective.

Advertising isn’t hard once you understand how it works.  I try my best to make sure that each article has a lot of useful information on the whys and hows of advertising, so that small businesses can make informed decisions about their advertising, marketing, and promotions.

You can see some TV spots and marketing films I’ve done at:


You can see some logos and graphics I’ve done at:


I now longer accept commissions or new clients, but I do answer questions. You can contact me here.


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